Posted in Publishing, Self-Publishing

Considering Self-Publishing? Get Yourself Up to Date

Did you know that the number of self-published books has increased by 264% over the past five years? On the one hand, this statistic might appear to be great news for an aspiring writer who is planning to self-publish. After all, there does seem to be an exuberant industry here. On the other hand, it can be a harbinger of bad news because it also suggests massive competition.

Did you also know that people are reading less now than they were ten years ago? An American study conducted by the National Endowment for the Arts a couple of years ago discovered that the percentage of adults who reported reading books had declined over the past decade. Indeed, a staggering 50% of Americans didn’t read a single book in 2022. Imagine that. Half the population of a country that is supposed to be literate did not read a single book. And yet, we still write books.

If self-publication of your book is on your agenda, you might want to take a few moments to review a few tips that might help you in the new 2025 self-publishing landscape.

Posted in Books, Fiction Writing, Nonfiction Writing, Self-Publishing

Write and Publish a Book in a Year: It Can Be Done

Three years ago, I started a little YouTube channel for writers—or, more precisely, aspiring writers. More than thirty years ago, I began teaching writing to university students. And before that, I started writing—and publishing. These three elements of my writing and publishing career have finally come together in my newest book.

Over the past decade, I’ve become increasingly concerned about the seemingly uncountable number of people who are writing books—and publishing them, for better or for worse. Many of these would-be writers have no one other than Facebook writing groups to answer their questions. Many of those people in Facebook (and LinkedIn) groups either have little more knowledge and expertise than they do or, worse, are only there to try to sell their services to unsuspecting writers.

There is little doubt in my mind that every new writer could benefit from a writing tutor, teacher, guide or even sherpa for this journey because it is, indeed, a journey. And that’s just how I’ve framed my new book.

One Year to Author: Your Roadmap Guide to Writing and Publishing Your Book in Twelve Months is a compilation of the lessons I’ve learned in almost forty years of writing and publishing. It’s written in a workbook format so that you can use it as your roadmap as you begin to understand what you need to know to write and publish in the next twelve months—and actually accomplish your goal.  

Here’s a glimpse of what it’s all about.


One Year to Author on Amazon…

Posted in Ethics, Self-Publishing

Ethical issues in self-publishing: Why you should care

It’s probably safe to say that most of us don’t think about ethics on a daily basis―at least not consciously. But every once in a while, we see, read or hear something that makes us think that something is not quite “right.” Something about it makes us feel that it’s just wrong. That something might be perfectly legal but still doesn’t feel right. That’s your internal ethical compass telling you to look at the issue more closely. The problem is, often, when we ought to see something as not quite right, we don’t even notice. Self-publishing comes to mind.

Writers have been self-publishing for many years. Mark Twain, Edgar Allen Poe, Beatrix Potter and Virginia Wolff come immediately to mind, giving self-publishing what should be a kind of positive cache. However, the image of self-publishing has, over the years, diminished in the eyes of many―the media, literary critics and even many readers are among those who often carry a negative prejudice toward self-published works and their authors. This bad reputation is not always unjustified. There are myriad ethical transgressions perpetrated by self-publishers every day. These are the activities and people who give everyone a bad name.

Historical novelist Jane Steen in her article, “Opinion: Why We Need to Talk About Ethics in Self-publishing,” suggested we should be concerned about ethics because “we owe it to our readers,” but perhaps even more importantly,” We owe it to ourselves. Our indie career is not just about the books we write. It’s about the person we are” because improving the image of self-published works is essential to broader acceptance and in the end, it has to be said, success as an author. 

My personal experience and observations suggest that a few key areas have contributed to negative perceptions and are ethical minefields for indie authors. They are behaviours to be avoided at all costs.  

  1. Writing 5-star reviews for crappy books:  It is beyond irritating to buy a well-reviewed book only to find it riddled with stylistic errors (grammar, punctuation, sentence structure etc.) at a minimum and just plain awful at the worst. Some indie authors write these reviews for others to ensure glowing reviews for their own publications. This is dishonest and, therefore, unethical. Don’t do it.
  2. Asking friends and family to write glowing reviews for your books: This is hardly a third-party endorsement. These individuals are biased and likely want you to succeed, so their reviews are not objective. Readers are looking for objective, honest recommendations. This is unethical. Don’t do it.
  3. Buying reviews: Since the surge in self-published books, a whole industry has grown up for paid book reviews. You can find thousands of review writers more than willing to write and post (for a fee, of course) glowing reviews for you. Traditionally published authors can also use this disingenuous practice. Any way you look at it, it is a dirty practice and should be avoided at all costs. Dishonest. Unethical. Don’t do it.
  4. Flooding the ebook stores with appallingly poor, ill-conceived ebooks: There is another cottage industry that has grown up around the notion of simply writing ebooks on anything you can think of merely to generate income. This practice is one of the most insidious ways that the reputation of all self-published authors is dragged through the mud. Unless you are an expert on your subject matter, step away from the computer with that brilliant idea for an ebook. 
  5. Over-inflating your wonderfulness and success: This is so problematic in the self-publishing industry. Every time someone sells themselves to me as “best-selling” or “award-winning,” I get out Mr. Google and have a look. That award should have been from a credible, well-known organization, and you had better have had a best-seller on the New York Times (or equivalent) best-sellers list, or you’re padding. This is dishonest. Unethical. Don’t do it. (If you want to see how even being on these lists can be dishonest, read “Here’s How You Buy Your Way Onto The New York Times Bestsellers List.”)

There have been several bloggers who have suggested codes of conduct for self-published authors. They are worth reading and are among the following list of pieces you should read if you care about your reputation as a self-published author.

Some Resources for You

The Mystery of the Book Sales Spike http://www.wsj.com/articles/SB10001424127887323864304578316143623600544

Opinion: Why We Need to Talk About Ethics in Self-publishing http://www.selfpublishingadvice.org/opinion-ethics/

Here’s How You Buy Your Way Onto The New York Times Bestsellers List http://www.forbes.com/sites/jeffbercovici/2013/02/22/heres-how-you-buy-your-way-onto-the-new-york-times-bestsellers-list/

Ethical Author http://www.selfpublishingadvice.org/alli-campaigns/ethical-author/

Ethics in Self-Publishing : An Indie Author’s Manifesto http://martinfhengst.com/publishing-authors-manifesto/

Code of Ethics for Self Published Authors vs. Hell http://houseoflit.org/?page_id=222

8 Issues In Author Ethics http://thoughtcatalog.com/porter-anderson/2014/08/8-issues-in-author-ethics/