Posted in Book promotion, Writing, Writing books

What I’ve Learned About Writing Humour

I had a surreal experience recently. My book, We Came From Away, was a 2025 finalist for one of the most coveted literary awards in Canada. It’s the Stephen Leacock Award for Literary Humour. If you don’t know who Leacock was, then you probably should.

He was only the best-known humourist in the world between 1915 and 1925.

British by birth, Leacock settled in Canada, where he first worked as a professor of economics at McGill University in Montreal and later relocated to a small town two hours north of Toronto. And it was to this town, Orillia (also the hometown of another Canadian great, Gordon Lightfoot, BTW), that he settled, and it was there that the Leacock Medal originated three years after he died in 1944.

So, as a finalist, I spent the weekend hobnobbing with some of Canada’s finest humorists: Wayne Johnston, Cathal Kelly, Terry Fallis. They were all there because they are all past winners. Anyway, at one point in the weekend, when someone said that we write humour because we’re all funny people, I almost swallowed my tongue. I am not funny. Not funny at all.

Here we are…the three finalists, cutting a cake that features the covers of all three short-listed books. (I think this photo is courtesy of Leacock Associates, https://tinyurl.com/2k58vj2n, but there are so many similar ones…)

And most of my writing isn’t funny—unless it is. Clearly, since my book was chosen as one of the three best humour books of the year, I must have done something right. The truth is that I don’t set out to write humour. Humour creeps in through my characters and their experiences. So, I thought I’d share some tips about injecting humour into your writing.

Okay, maybe I’m a bit funny when required to do a dreaded book signing. (photo credit: CG Production Company, via https://tinyurl.com/2k58vj2n)

Of course, there is nothing funny about much of what we write these days. If you’re an unfunny writer, you probably wonder why you’d even think about such a ludicrous idea. Well, there may be reasons you haven’t even thought about. I never set out to write humour, either.

I first thought about why one might even consider injecting humour into one’s writing. Here are some reasons.

  • Humour can make your writing more engaging.
  • Humour can help you build rapport with your readers.
  • Humour can sometimes provide contrast to the darker moments, heightening emotional impact.
  • Humour sharpens insight.
  • It can also help to light your own mood.

So, what have I learned about writing humour?

First, I learned that humour comes best when the writer first finds the truth and then exaggerates it.

Much of the best humour comes from seeing everyday truths in a sharper, exaggerated light. Take something relatable and then push it a little further into the absurd, the awkward, or the ironic.

I also learned that it’s essential to keep an eye on your audience’s sense of humour.

Not everything is funny to everyone, and in these days where so many people choose to take offence at just about anything, you sometimes have to tread carefully. I have an ongoing funny focus on vegans in this book—one of the characters is a vegan and she bears the brunt of the other character’s slightly off-kilter opinions on veganism and its dubious place in their lives. Sorry, not sorry if anyone is offended. It’s humour. 

I also know this to be true: less is funnier. There is no need to over-explain the joke or pile on too many punchlines at once. I learned to trust my readers to “get it.” Often, one well-placed witty line or ironic observation is far funnier than paragraphs trying too hard.

Characters are the foundation of humour in any scene. Humour really shines when it grows organically out of your characters’ personalities or flaws. A character’s inappropriate observations ( my characters are the queens of the inappropriate). Even their deadpan reactions to events can be hilarious—and believable. It’s not about making the scene funny. It’s about following your character’s actions and reactions.

Overall, as I was writing We Came From Away and its sequel Meet Me in Miami, I realized that there’s a difference between writing comedy and writing humour. Comedy writers are going for the gags. Going for the laughs. Humour writers know that there is humour in the mundane. It’s all about how you see it.

Not all my writing is funny, and that’s great for my humour writing because when the characters and situations are funny, it just happens.

Now, when I’m not writing stories that make people laugh, I’m writing mysteries and thrillers. A genre change, you say? Why, yes. Why not?

Posted in Backstory, Book launches, Book trailers, Fiction Writing, Uncategorized

Launching a new book: It never gets tired!

Anyone who knows me personally or knows my work also knows that I’ve been writing nonfiction for over thirty years. I started my career as a health and medical writer. After moving into medical communication and working as an academic and consultant, my writing focused on communications. I occasionally was able to mesh health and communication in my writing. Some of you still use my textbooks – I know this because I still get royalty cheques!

Now, as a recovering academic, I spend the bulk of my writing time writing fiction. Today, I launch my latest novel, “The Inscrutable Life of Frannie Phillips.”

I never really intended to write this book. In fact, when I finished The Year I Made 12 Dresses that launched six months into the pandemic, I thought I was finished with the main character, Charlotte (Charlie) Hudson. Not so much. Have you ever had a character whisper into your ear? Keep talking in your head? Generally, bug you until you had to write about her again? That’s where Kat’s Kosmic Blues came in. But it seemed she wasn’t finished there.

So, today, I launch The Inscrutable Life of Frannie Phillips and here’s my little launch party where I tell you about writing this book…

And here’s more info…

I’ll now return to my usual blogging: sharing my writing tips, advice and general journey. You might even enjoy reading this book.

Care about people’s approval, and you will be their prisoner.

Lao Tzu

Posted in Book marketing, Book promotion

Five Tips for Better Book Trailers

I don’t know about you, but I love a good book trailer. And by “good,” I don’t mean expensive. By “good,” I mean a book trailer that concisely captures my imagination for fiction or beckons me to learn more when it comes to nonfiction. In both cases, it has to be tight and visually stimulating.

Over the years, I’ve come to the conclusion that book trailers can accomplish a few things, despite the lack of hard evidence that they increase book sales in any significant way. But a great book trailer can be your book’s calling card to book bloggers, reviewers, agents and yes, even to some readers. But it has to be good.

Here are my five tips for better book trailers:

  1. Make sure you set out a specific goal for your book trailer. Trailers without purpose are not focused. Your goal should say what you want to realistically accomplish with these marketing tools and precisely who you want to reach. What and who are essential drivers for what you will put in that book trailer. See tip #2.
  2. Write a script. I cannot tell you how soul-sucking it is to see a book trailer that is clearly unscripted. These pieces of crap are meandering commercials that appear to have been crafted by children. (Scratch that: children these days can generally do better with an iPhone and iMovie.)
  3. Plan the visuals. You know what a script like this ought to look like, don’t you? Your script should resemble a documentary script more closely than a script for a movie. This kind of script layout means that you have two columns: the voice-over (if you’re using one―which I recommend) on one side and a column for visuals opposite it. The visuals should be carefully connected to the voice-over or on-screen titles or the script’s visual direction.
  4. Avoid anything campy or kitschy unless that’s what your book is. Too many writers (and their book trailer makers) seem to think that the more gimmicks they put in, the better. Not so. It can be very off-putting to viewers or even misleading if that approach doesn’t represent the book’s genre, story, voice and message.
  5. Keep it the right length. So, how long should a book trailer be? There are no hard and fast rules about this, but in my experience, I’ve found a kind of sweet spot. A 20-second trailer isn’t a trailer―it’s a teaser. A 4-minute trailer is bordering on a movie.

I suppose the cardinal rule for book trailers is the same as the cardinal rule for writing: never bore your readers (or, in this case, your viewers).

If you’re no expert in video production and editing, find someone who is. The final edit is what we’ll see and what we’ll use to judge your book― and you. Make a good first impression!

For some samples…